This Mom Outsourced the ‘Sex’ Talk: Here’s What Happened

Doreen’s mom didn’t tell her why she was handing her an invitation a few days earlier. It caught the teen’s attention though: It was yellow with a bright green pineapple printed on it. Doreen’s mom Alice had visited the clinic on Tuesday — along with 20 other mothers. Alice heard that she could invite Doreen

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Why Do Teenage Girls Trust Maria?

She was 13 when she came to the clinic to meet Maria, a PSI-trained health provider. She whispered to Maria, “I need a test.” Maria remembers it vividly. The teenage girl was crying. She had heard about Maria through PSI’s Kuwa Mjanja program, which focuses on preventing unplanned teen pregnancy by creating programs with direct

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Anthropology + Public Health = Culturally-appropriate Solutions

By Courtney Helfrecht, Anthropologist, Adolescents 360 We all recognize that no one lives in a vacuum, but we don’t often notice that our decisions are thoroughly enmeshed in cultural norms and ways of thinking. Culture plays a key role in health behaviors and decision-making, ranging from something as minor as how to treat a cold

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What a Difference Development Makes…

By Ahna Suleiman, Coordinating Director for the Center on the Developing Adolescent In 2016, PSI invited the Center on the Developing Adolescent to join Adolescents 360 (A360) saying: We’re working on developing a concept for a large-scale program to expand reproductive health services for adolescents in several places in sub-Saharan Africa. We’re looking to incorporate

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What Do Adolescent Girls Think About Contraceptives?

The piece below originally appeared on the A360 Learning Hub. Do I fit in? Does that boy like me? Am I in trouble with my parents? How do I achieve my dreams? What do my friends think of me? How does the future compare to what’s happening right now? Adolescent girls everywhere have a lot

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Insight & Empathy

by Manya Dotson, Project Director, Adolescents 360, PSI The piece below originally appeared on the A360 Learning Hub. In 2016, A360’s public health professionals, professional designers, young people, an anthropologist, and a developmental scientist had deep conversations with girls all over Ethiopia, Nigeria, and Tanzania. It was formative research, but in line with the human-centered

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Can Deep Insight Lead to More Effective Action?

by Manya Dotson, Project Director, Adolescents 360, PSI The piece below originally appeared on the A360 learning hub. For decades, public health professionals (myself included) have been trying to unlock the persistent challenge of connecting adolescent girls with sexual and reproductive health services. We want to ensure they have the choice to have a safe

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What do Pineapples Have to do with Teens and Contraceptives?

“Pineapples are special!” Cathreen Bukuku, one of PSI-Tanzania’s innovation coordinators, exclaimed as she held one of the spikey fruits out in front of her. She was at the private Arafa Ugweno Health Facility in Dar es Salaam, speaking to a room overflowing with teen girls who listened, captivated. “They stand tall—they are proud! They wear

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For Youth, by Youth

Collaborating with Youth to Solve Adolescent Sexual and Reproductive Health Challenges

By Taylor Schaffter, Learning Advisor, Adolescents 360, PSI “You are committing a historic mistake by introducing contraception for the 15-19,” was definitely not the reaction Ethiopian young designer, Eden Befekadu, expected to hear as she stood in front of the crowd that warm March morning. An admittedly shy 19-year-old, it took courage for her to

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Living for Love: What Motivates Adolescents?

By Ahna Suleiman, Developmental Scientist, UC Berkeley Center on the Developing Adolescent & Adolescents 360 Adolescents 360 (A360) is a four-year project aimed to increase access to and uptake of voluntary modern contraception among adolescent girls (15-19 years old) in Tanzania, Ethiopia and Nigeria. The project fuses public health, marketing, human-centered design, developmental neuroscience, and cultural anthropology and will

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Why Melinda Gates is Excited about Girls Helping Girls

By Taylor Vaught, Learning Advisor, Adolescents 360, PSI At PSI, we couldn’t be more enthusiastic about putting girls at the heart of our work. Melinda Gates is too, and we’re grateful to her for giving a shout out to one of our projects, Adolescents 360, in her recent article on Medium about why she’s excited

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Collaborating with Ethiopian Youth To Conduct Field Research for Contraception

Adolescents 360 (A360) is a four-year project aimed to increase access to and uptake of voluntary modern contraception among adolescent girls (15-19 years old) in Tanzania, Ethiopia and Nigeria. The project fuses public health, marketing, human-centered design, developmental neuroscience, and cultural anthropology and will meaningfully engage young people in the design and delivery of solutions that respond to their specific

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