PSI’s Project Runway: Our Hottest Condom Couture

By Regina Moore, PSI

On World AIDS Day, what better way to get people’s attention than some show stopping, condom-themed fashion? The designs will certainly turn heads, but more than that they allow people to talk openly about condoms and healthy behaviors. Today  we both celebrate the progress that the world has made against HIV and AIDS and galvanize the global community to tackle the serious challenges that remain. See three PSI network members’ hottest looks that are doing just that around the world.

 

  1. During Mozambique fashion week in 2013, PSI Mozambique’s female condom brand, Jeitosa, challenged designers to create runway looks out of condoms. PSI Mozambique used this opportunity to reach women and men with important health information about the female condom. We think Tim would be proud.

Photos by Simon Deiner. Check out more here.

 

  1. Society for Family Health (SFH), PSI’s network member in Zambia, closed out a five year USAID project in September of this year with a bang. To thank the government and supporters for their efforts and showcase the project’s great work, SFH held a celebration where people dressed to impress.

 

 

  1. In Cameroon, PSI’s network member l’Association Camerounaise pour le Marketing Social (ACMS) took their looks international. Jetting to Melbourne, Australia for the 20th International AIDS Conference, ACMS wowed visitors to their booth in the Global Village with stunning outfits and the accessories to match.